Question 4: Who would be the audience for your music magazine?

I believe that the core buyers of our music magazine will be those that enjoy rap and urban music. Without meaning to be stereotypical, I believe that boys are more likely to buy it because there are more male rap artists than there are female. There is a no particular ethnicity that will enjoy our magazine more, because rap and urban music is enjoyed by black people, white people, asian people and every other race.

Above is a print screen of my FindYourTribe results which you will have seen previously on my blog. As you can see my result was 'Smart Urban'. This was relevant seeing as our music genre was rap/urban.

The people who we are mainly targeting in our magazine, do not dress or act in any particular way. But there is a stereotype. They where brands such as 'Nike' and 'Lacoste' or other sporty brands like that. Below are some pictures of rap artists, to give you a rough idea of what there appearance is like.